You want to start blogging? Well hop on board here and let’s get started because there’s so much to learn and so many communities and creative people that you are going to meet.
Some ground rules before you get started:
1. Don’t do what everyone else is doing – for every 1 Chris Guillebeau there are hundreds of copies. (I know because I was one of them!)
2. Get clear on why you want to blog. Helping others, Self Expression, Business, Promotion? Get clear on it with figuring out your Blog Potential!
3. Be Yourself. There is no one else with the same experiences, gifts, and talents as you. As cheesy as it sounds.
Choosing Your Platform and Niche
Now that you’ve gotten clear about what direction your blog will be heading; getting to the technical parts of making your blog real are in order.
Platforms are the things you decide you want your blog to appear on. There are a lot of them to choose from, the ones that I have tried are:
– Wordrpress (currently using it and love it!)
After reading Tris Hussey’s book on Blogging Like A Pro I immediately jumped to WordPress because I wanted to have a more professional and polished look. However, this opened up a whole new thing I had to learn – branding and design.
Branding is the message that your business or project portrays using colors, personality, and Youness. Branding is not the corporate identity of a business and boring nuts and bolts of image.
(sidenote: This is something that is changing with Millennials and as new indie businesses are sprouting up, it’s really about the human behind the business. Getting rid of the corporate jargon and coldness of scripted customer service. But this is about your blog and possible online business – another blog post another time.)
However with starting up your blog you have to consider these 3 things -
1. What message do I want to come across as with my blog?
2. What colors and font should I use? (Check out DaFont.com)
3. Do I want to DIY Design or hire a Pro Designer to collaborate with? (I did both!)
Getting Clear and Getting Started
Now you know WHY you blog, you know WHERE you’ll blog, and you know HOW your blog is going to look like. It’s time to make stuff. Creating content for your blog is a whole other learning process but I will tell you my secret to blog posting after 3 years of blogging – from noob to where I am now…
Blog for readers not as a diary for you – I mean yes share your experiences but this is not MySpace or LiveJournal. If you want people to read what you wrote sharing details and rants about people at work or school is not the best way to go about it. Always keep in mind – CONTRIBUTION.
How will this contribute to the reader?
Would I stop and read this?
Am I putting everything I can into this?
Because if you are, you are going to get 100% return on your investment of time, energy and passion back. You will meet incredible like-minded entrepreneurs, writers, and artists. You will help people realize things that only you can convey. You’re in for some fun times.